Jenny Coco: Canadian Pioneer
I think that construction is often viewed as a male-dominated
sector, and I want people to realize that it isn't.
I was born into a family business that my parents started
in the 1960s ... 1964 actually.
My brother and I had no choice but to work in the summer.
We were not allowed to go to camps and vacations like all
the rest of the children in the neighbourhood,
so we actually participated in the business from
a very young age.
When I graduated with my MBA, I always said that I would
never work for my father.
My brother actually made probably the most profound
statement that made me stay.
He said, "You know, Mom and Dad built the business and did very
well without an education.
Look at what you and I can do with an education."
You'll never succeed if you don't enjoy what you do
on a daily basis.
Exemplify to others that you're willing to move up the hierarchy
and that you want to work together as a team player -
that's important, and it's critical for success.